A hackathon for the codeless creators of web3

The open web is growing rapidly, increasing the need for contributors with diverse skill sets. Codeless Conduct is a series of virtual events that embraced this sentiment by curating talks, hangouts, and bounties for codeless creators.

Name, logo, creative strategy and branding

A hackathon for the codeless creators of web3

To kick off a naming and identity sprint, we started with persona building and audience research.

This research and discovery process guided us as we developed the following name, logo, and favicon:

It also helped us to establish the goal posts for the rest of the visual identity.