Essential Lore

Sometimes, founders don’t need a full-blown brand build—what they need is something that can turn into lore. With these projects, we’re giving teams just enough to spark that organic storytelling. These projects are lightweight, iterative, and perfect for those bootstrapped teams who need to move fast. We help set the stage with a name and a visual foundation, then let it evolve as the project grows, without ever feeling rigid.

Name, logo's, brand toolkits

Essential Lore

For three months, the AI Learning Club gathered bi-weekly, bringing together creatives to explore the ever-evolving landscape of large language models (LLMs). Sessions ranged from volunteer-led presentations to creative demos and deep discussions about the shifting lines between ownership and authorship—cultivating a space for shared exploration and insight.

Ever leave a panel discussion craving more? That feeling inspired Collective Inquiry—our experiment in multiplayer panels. Designed to foster dynamic, inclusive, and thought-provoking dialogue, we host these gatherings monthly for our community to dive deep into complex topics. Past gatherings have discussed how sports and culture influence each other in the wake of the Olympics, and how our emotional landscape affects our role of our climate and emotional landscape.

Goblin Sax is an NFT financialization collective focused on the NFT lending space. Their vision is to bring NFT finance to the end user through integrations, and to pretend to be goblins while they are doing it.

Blockchain Week Berlin is a community initiative to share all the best educational events happening in Berlin during Blockchain week. They needed a graphic treatment for their website, which we were happy to help with.

LA DAO needed a logo and icons before a conference. This project was done as part of a sprint hosted by Raidguild.

Don't Let Disco is a artisanal jewelry brand that celebrates the fleeting moments. They source one of a kind beads from makers all over the world in order to craft limited pieces that are playful, ephemeral, and unexpected. We worked with their founder to create a logo, brand palette, and toolkit.